Mayura Kumar is a slow-fashion Indian womenswear luxury label founded by designer Mayura Chandra Kumar, an alumnus of NID and NIFT. Based in New Delhi with prior retail roots in high-end US department stores, the brand fuses India’s rich textile heritage with global, contemporary silhouettes.

Mayura Kumar is celebrated for its vibrant color palettes, relaxed "anti-fit" structures, luxury resort wear, and heavy focus on traditional rural crafts like Ajrakh handblock printing, Bandhej, and Patola patterns across its signature kaftans, co-ord sets, and festive kurtas.